Digital PR is all about combining traditional PR with content marketing, search engine optimisation and social media.
Where PR and SEO use to be treat as separate services, the two now work together to provide you with the maximum exposure both offline and online. News can be spread across multiple channels from print and digital newspapers, news websites, blogs, facebook, youtube and much much more.
You no longer have to be satisfied with a single placement of your press release. It can be used across digital channels to create dialogue with your target market, share easily with friends on Facebook or create Q and A sessions in a blog.
If you are looking for new ways to gain an advantage over your competition then Digital PR is a must. It also will benefit your Keyword Rankings in Google if done correctly.